BRAND IDENTITY AND GRAPHIC DESIGN
My career with UM Technologies began in 2014, where my initial role was to boost their marketing presence by creating a brand identity, while using the proper marketing peripherals to gain traction and exposure in the energy and software marketplaces.
WEB DESIGN AND CONTENT MARKETING
Growing into a lead design role within the organization and having a strong background in marketing, I was given the opportunity to recreate the company website in my vision, as well as help with the information architecture and copywriting. Over the years, I have written numerous blog articles about UX design, the impact energy software, and the software development process.
My primary responsibility as product designer is to work with a talented team of product managers and developers to design high-end web and mobile applications that create impact and help transform businesses – specifically in the energy industry. UM Tech’s platform of energy management and procurement software earned recognition as one of the most efficient and effective in the energy markets.